Crypto Unicorn Amber Group Launches CreatorFi

The crypto financial services company based in Hong Kong, Amber Group has the motive to bridge the gap between all the creators, collectors, and platforms that are looking to join the NFT community and the crypto space. It has joined hands with the TR lab for helping them access the unstoppable NFT market. It is also highlighting the constant uptake of digital collectibles in different industries. This initiative was disclosed by the company on Wednesday. This has become a new platform that will help the creators hit the NFT market even faster now. This includes getting direct infrastructure setup support from Amber Group along with the platform development, storage, and penetration testing.

Amber Group And TR Lab

This new platform, CreatorFi, takes advantage of the expertise of Amber Group and TR Lab. And offers its users customizable and end-to-end services for their NFT auctions. A partner at Amber Group, Annabelle Huang said, “NFTs are revolutionizing the traditional art world. Further, artists can now monetize their work every time ownership of the asset changes hands on the blockchain. We expect to see NFTs being created in a variety of industries beyond art as well. As a leading crypto finance firm, Amber Group aims to provide tailored solutions for NFT trading platforms and creative artists entering the NFT world.” TR Lab uses its proprietary NFT platform to enable collectors to discover and bet on digital art.

Moreover, this platform was established with the help of Dragonfly Capital, Christie’s deputy chairman Xin Li-Cohen, the founders of Artsy, Shanghai Rockbund Art Museum, and ART021 Shanghai Contemporary Art Fair, in an art auction. Besides, TR Lab was quite passionate about its opening drop. This is why the team invited Chinese artist Cai Guo-Qiang to create an NFT. The NFT’s name is “Transient Eternity — 101 Ignitions of Gunpowder Paintings. This painting features 100 ignition moments from Cai Guoqiang’s legendary gunpowder paintings. The 48-hour auction ended on July 16, with a bid of 2.5 million U.S. dollars.

However, this continuous growth of NFT in the market has led to a continued slowdown in the cryptocurrency market. Even if assets such as Bitcoin (BTC) and Ether (ETH) meet the technical definition of a bear market, NFT sales will continue to rise. And as reported recently, for the time being, the audience of NFT creators is not really caring about the price of BTC or ETH so much.

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