LeBron James Collaborates With Crypto.com To Introduce Blockchain Technology To Kids


LeBron James, the NBA star, has launched a new collaboration between Crypto.com and his LeBron James Foundation to assist 1,600 Akron youngsters understand first hand not just how cryptocurrency works, but also the technology behind it and all the ways it will influence their lives and future career pathways.

“It’s been incredible to see how many doors our work with our partners and what we’re doing with House Three Thirty has opened for my I Promise children and their families. I believe it is critical that we continue to open those doors, particularly when it comes to Web3 and our digital future.” – Says the NBA Star

“I’m still learning as things change, and now that Crypto.com is here, I want to make sure my kids and families are included.”

Families And Students: The Program Allows Everyone

The deal’s specific terms were not disclosed, but the relationship will last for several years.

Adolescents in the I Promise programme, which aims to keep academically at-risk students in school and on track to acquire not just a high school graduation but also a college diploma, will learn about technology and related job sectors from specialists offered by Crypto.com in virtual and in-person settings.

As part of the foundation’s holistic approach to concentrating on individual children, their siblings, and parents to help build better and more stable families in Akron, where James grew up, the cooperation and training opportunities will extend not just to the kids, but also to their families.

“Blockchain technology is transforming our economy, sports and entertainment, the arts, and how we interact with one another.” “I want to make sure that communities like mine are not left behind,” James explained.

“We’re honoured to work alongside LeBron James and his foundation on the transformative work they’re doing in Akron. Through a spokeswoman, Kris Marszalek, co-founder and CEO of Crypto.com, told the Beacon Journal, “We share their passion for innovation and rethinking traditional methods.”

CEO OF crypto.com Kris Marszalek wrote on Twitter supporting the initiative that, “Love what @KingJames is doing for the community — this is a partnership based on alignment of values.”

Crypto.com has ten million customers and has been around since 2016.

About a month ago, the firm acquired the naming rights to the arena in Los Angeles, where James currently plays for the Lakers.

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