According to Jeff Marsilio, the CEO, and founder, the Nifty Team is planning to be an “inviting home base for new and experienced explorers of the NFT universe.”
The company has recently announced on Monday its newfound partnership with Warner Brothers. Also, almost $10 million of investment funds were received from blockchain’s several biggest venture firms. The debut of Nifty’s social platform has flourished after this announcement. With the help of this partnership, Nifty is planning to launch an exclusive collection of NFTs. These NFTs will be featuring characters from the forthcoming movie i.e. Space Jam: A new legacy. This movie will be available in theatres and also for streaming on July 16, Friday.
Palm NFT Studio’s technology has the biggest hand in developing Space Jam NFTs. It was developed by the Ethereum software company: ConsenSys.
The investment funds of $10 million included many notable and popular investors. It includes Forerunner Ventures, HENI, Samsung Next, Coinbase Ventures, BBTV Holdings Inc., Topps, Dapper Labs, A&T Capital, Palm NFT Studio, and Liberty City Ventures. Also, some pre-seed investors upped their stakes in the company such as Draper Dragon Funds, Ethereal ventures, and Polychain Capital.
The executive vice president of Samsung and the head of Samsung Next Venture Group, David Lee, also gave his opinions about this partnership. He said, “Our business strives to shape the future by identifying the technologies, trends, and ideas that matter. What Nifty’s has developed in such a short time deeply impressed us, and we cannot wait to see how they shape the future of NFT engagement.”
Moreover, in March this year, Nifty already announced its NFT focused social media platform along with proclaiming the big investors’ names like Joseph Lubin and Mark Cuban. Their ultimate goal through this project is to create a social media community. Furthermore, this community will be for different digital collectibles and assets. They will support the new art scene along with boosting personal interactions between collectors. NFT market has extremely expanded in 2021. And all the credit goes to the acceptance of digital assets and digital collectibles. The sales of NFT have been as high as $2.5 billion in the first half of this year. The trade volumes are also at a peak with at least one estimate that is projecting a double volume from May to October.